Asatsu-DK

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ADK Holdings Inc.

Toranomon Hills, home of ADK Holdings headquarters
Trade name	ADK
Native name	株式会社ADKホールディングス
Romanized name	Kabushiki gaisha EI DĪ KEI Hōrudingusu
Formerly	Asatsu-DK Co., Ltd.
Company type	Private KK
Industry	Advertising agency
Predecessor	Asatsu Dai-ichi Kikaku Co., Ltd
Founded	March 19, 1956; 68 years ago (1956-03-19) (as Asatsu) January 1, 1999; 25 years ago (1999-01-01) (as Asatsu-DK) June 14, 2018; 6 years ago (2018-06-14) (current incarnation)
Founder	Masao Inagaki
Headquarters	Toranomon Hills, Minato, Tokyo, Japan
Key people	Shinichi Ueno (President and CEO)
Owner	Bain Capital Private Equity (87% as BCPE Madison Cayman, L.P.)
Number of employees	1,925 (Dec 2011)
Subsidiaries	ADK Marketing Solutions ADK Emotions ADK Creative One
Website	Official website

ADK Holdings Inc.^[1] d/b/a ADK, formerly known as Asatsu-DK, is a Japanese advertising agency. Headquartered in the Toranomon Hills building complex in Minato, Tokyo since June 2014 (previously in Tsukiji, Chūō, Tokyo), the firm is Japan's third largest advertising agency after Dentsu and Hakuhodo.^[2] The agency has 80 offices in over 20 countries. One, Asatsu-DK Europe, was established in 1993 in Amsterdam, Netherlands. Bain Capital has owned the company since 2018.