Advocacy

Advocacy is an activity by an individual or group that aims to influence decisions within political, economic, and social institutions. Advocacy includes activities and publications to influence public policy, laws and budgets by using facts, their relationships, the media, and messaging to educate government officials and the public. Advocacy can include many activities that a person or organization undertakes, including media campaigns, public speaking, commissioning and publishing research. Lobbying (often by lobby groups) is a form of advocacy where a direct approach is made to legislators on a specific issue or specific piece of legislation.[1] Research[whose?] has started to address how advocacy groups in the United States[2] and Canada[3] are using social media to facilitate civic engagement and collective action.

  1. ^ "Lobbying Versus Advocacy: Legal Definitions". NP Action. Archived from the original on 2 April 2010. Retrieved 2 March 2010.
  2. ^ Cite error: The named reference obarusa was invoked but never defined (see the help page).
  3. ^ Obar, Jonathan (4 December 2014). "Canadian Advocacy 2.0: A Study of Social Media Use by Social Movement Groups and Activists in Canada". Canadian Journal of Communication. doi:10.22230/cjc.2014v39n2a2678. SSRN 2254742.

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