Allbirds

Allbirds, Inc.
Company typePublic company
NasdaqBIRD (Class A)
IndustryFootwear
Founded2016 (2016)
Founders
HeadquartersSan Francisco, California, US
Number of locations
60 (2023)
Key people
  • Joe Vernachio (CEO)
  • Annie Mitchell (CFO)
  • Kelly Olmstead (CMO)
  • Adrian Nyman (CDO)
RevenueIncrease US$254 million (2023)
Decrease US$−118 million (2023)
Decrease US$−153 million (2023)
Total assetsDecrease US$312 million (2023)
Total equityDecrease US$185 million (2023)
Number of employees
927 (2023)
Websiteallbirds.com
Footnotes / references
[1]

Allbirds is a New Zealand and American public benefit company that sells footwear and apparel, co-founded in 2014 by Tim Brown and Joey Zwillinger. The company is headquartered in San Francisco, California. Its business model has relied on direct-to-consumer commerce, although it also has brick and mortar commerce.

Allbirds was founded as part of a suite of corporations funded via Kickstarter such as Warby Parker, and has based its corporate identity on sustainability. Since the 2020s, the company has been criticized by legal scholars for "greenwashing" after a case about their reporting of carbon offsets was dismissed. Allbirds went public on November 3, 2021, but experienced poor sales soon afterwards; this led to a reworking of the company's C-suite from 2022 to 2024. On April 8, 2024, the company received a non-compliance notice from Nasdaq for performing below $1 for over 30 consecutive days.

The company's shoes are known for their minimalist designs, association with environmental, social, and governance principles, and Silicon Valley. During the mid-to-late 2010s, they became a fad among tech workers in major American cities and were worn by Barack Obama and Leonardo DiCaprio.

  1. ^ "Allbirds, Inc. 2023 Annual Report (Form 10-K)". U.S. Securities and Exchange Commission. June 6, 2024.

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