Formerly |
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Company type | Subsidiary |
Industry | Video games |
Founded | 1995 |
Headquarters | , United States |
Parent | Hasbro (1995–2001) Atari SA (2001–present) |
Atari Interactive, Inc. is an American subsidiary of Atari SA which is the current owner of the Atari brand name, which it licenses to its parent company. The company was originally founded by toy company Hasbro in 1995[1] as Hasbro Interactive, Inc., based in Beverly, Massachusetts;[2] it was sold to Infogrames at the beginning of 2001 becoming Infogrames Interactive, Inc. before adopting its current name in 2003.