Baby, The Stars Shine Bright

Baby, The Stars Shine Bright
Company typeCorporation
GenreLolita fashion
Founded1988
Founder
  • Akinori Isobe
  • Fumiyo Isobe
Headquarters,
Japan
Area served
Asia, Europe, North America
ProductsApparel, accessories
Websitewww.babyssb.co.jp

Baby, The Stars Shine Bright (株式会社 ベイビー、ザ スターズ シャイン ブライト, Kabushiki Kaisha Beibī, Za Sutāzu Shain Buraito) is a Japanese apparel brand created in 1988 by Akinori and Fumiyo Isobe.[1] The brand specializes in lolita fashion and has been widely known for its "sweet" aesthetic.[1][2] In 2004, Baby, The Stars Shine Bright launched Alice and the Pirates, a sub-brand centered on gothic and punk lolita apparel.

  1. ^ a b "Lolita fashion: Japanese street style". Victoria & Albert Museum. 2024-05-12. Archived from the original on 2024-04-17. Retrieved 2024-05-12.
  2. ^ Godoy, Tiffany (2007). Vartanian, Ivan (ed.). Style Deficit Disorder: Harajuku Street Fashion. Chronicle Books. p. 142. ISBN 9780811857963.

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