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Company type | Subsidiary |
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Industry | Automotive |
Founded | 1997 |
Founder | Tan Sri SM Nasimuddin SM Amin |
Headquarters | , Malaysia |
Key people | SM Nasarudin SM Nasmuddin (CEO) |
Products | Automobiles |
Number of employees | 200 |
Parent | Naza Group of Companies (1997-2022) Berjaya Corporation (71%) Stellantis (29%) (9 June 2022-present) |
Website | www |
Berjaya Auto Alliance, formerly known as Nasim Sdn Bhd (NSB), is a Malaysian automotive company. Founded in 1997 as Nasim, they become the sole importer and distributor for the Peugeot brand in Malaysia. On 9 June 2022, Nasim was sold to Berjaya Corporation's automotive division, Bermaz Auto, who would become the official distributor for the Peugeot brand in Malaysia.