Chrysler Europe

Chrysler Europe
Company typeSubsidiary
IndustryAutomotive
PredecessorBarreiros
Dodge Brothers (Britain) Ltd.
Rootes Group
Simca
Founded1967
FounderChrysler
Defunct1978 (1978)
FateSold to PSA Peugeot Citroën after Chrysler ceased its operations outside of North America
SuccessorPSA Peugeot Citroën (cars)
Renault Trucks (commercial)[1]
HeadquartersWhitley, England
Poissy, France
Madrid, Spain
ProductsAutomobiles
Brands
ParentChrysler
SubsidiariesChrysler España, S.A.
Chrysler France
Chrysler (UK)
Matra Automobiles

Chrysler Europe was the American automotive company Chrysler's operations in Europe from 1967 through 1978. It was formed from the merger of the French Simca, British Rootes and Spanish Barreiros companies. In 1978, Chrysler divested these operations to PSA Peugeot Citroën.

PSA rebadged the former Chrysler and Simca models with the revived Talbot marque, but abandoned the brand for passenger cars in 1987, although it continued on commercial vehicles until 1994.

Among the remaining Chrysler Europe assets still in existence are the former Simca factory in Poissy, the former Barreiros plant in the Madrid suburb Villaverde, which both serve as major Stellantis assembly plants, and the Rootes Group research and development complex in Whitley, Coventry, which is now the headquarters of Jaguar Land Rover.

  1. ^ Kuipers, J. F. J. (1983). Great Trucks. Beekman House. p. 9. ISBN 0-517-38114-1.

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