Classified advertising

Classified advertising is a form of advertising, particularly common in newspapers, online and other periodicals, which may be sold or distributed free of charge. Classified advertisements are much cheaper than larger display advertisements used by businesses,^[1] although display advertising is more widespread.^[2] They were also commonly called "want" ads, starting in 1763,^[3] and are sometimes called small ads in Britain.^[4]

^ Cohen, William A. (1996). Building a Mail Order Business: A Complete Manual for Success (4th ed.). New York: John Wiley & Sons. ISBN 9780471109464.
^ Wells, William; Moriarty, Sandra; Burnett, John (2006). Advertising: Principles and Practice (7th ed.). New Jersey: Prentice Hall. p. 217. ISBN 9780131465602.
^ Danna, Sanny (2002). "Classified Advertising". The Advertising Age Encyclopedia of Advertising. New York: Routledge. pp. 349–373. doi:10.4324/9781315062754-31. ISBN 9781135949068.
^ "Definition of small ad". Merriam-Webster. Retrieved 6 April 2021.

[:1-1] Cohen, William A. (1996). Building a Mail Order Business: A Complete Manual for Success (4th ed.). New York: John Wiley & Sons. ISBN 9780471109464.

[:0-2] Wells, William; Moriarty, Sandra; Burnett, John (2006). Advertising: Principles and Practice (7th ed.). New Jersey: Prentice Hall. p. 217. ISBN 9780131465602.

[3] Danna, Sanny (2002). "Classified Advertising". The Advertising Age Encyclopedia of Advertising. New York: Routledge. pp. 349–373. doi:10.4324/9781315062754-31. ISBN 9781135949068.

[4] "Definition of small ad". Merriam-Webster. Retrieved 6 April 2021.

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