Cuteness is a type of attractiveness commonly associated with youth and appearance, as well as a scientific concept and analytical model in ethology, first introduced by Austrian ethologist Konrad Lorenz.[1] Lorenz proposed the concept of baby schema (Kindchenschema), a set of facial and body features that make a creature appear "cute" and activate ("release") in others the motivation to care for it.[2] Cuteness may be ascribed to people as well as things that are regarded as attractive or charming.[3]