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Daily Mail

This article is about the British national daily newspaper. For other uses, see Daily Mail (disambiguation).

Daily Mail
Daily Mail front page on 11 July 2021
TypeDaily newspaper
FormatTabloid
Owner(s)Daily Mail and General Trust
Founder(s)Alfred Harmsworth and Harold Harmsworth
PublisherDMG Media
EditorTed Verity
Founded4 May 1896 (1896-05-04)
Political alignmentRight-wing[1][2][3]
LanguageEnglish
HeadquartersNorthcliffe House

2 Derry Street

London W8 5TT
Circulation672,727 (as of September 2024)[4]
ISSN0307-7578
OCLC number16310567
Websitedailymail.co.uk
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The Daily Mail is a British daily middle-market tabloid newspaper published in London. It was founded in 1896. As of 2020, it has the highest circulation of paid newspapers in the UK.[5] Its sister paper The Mail on Sunday was launched in 1982, a Scottish edition was launched in 1947, and an Irish edition in 2006. Content from the paper appears on the MailOnline news website, although the website is managed separately and has its own editor.[6][7][8]

The paper is owned by the Daily Mail and General Trust.[citation needed] Jonathan Harmsworth, 4th Viscount Rothermere, a great-grandson of one of the original co-founders, is the chairman and controlling shareholder of the Daily Mail and General Trust, while day-to-day editorial decisions for the newspaper are usually made by a team led by the editor. Ted Verity succeeded Geordie Greig as editor on 17 November 2021.

A survey in 2014 found the average age of its readers was 58, and it had the lowest demographic for 15- to 44-year-olds among the major British dailies.[9] Uniquely for a British daily newspaper, women make up the majority (52–55%) of its readership.[10] It had an average daily circulation of 1.13 million copies in February 2020.[11] Between April 2019 and March 2020 it had an average daily readership of approximately 2.18 million, of whom approximately 1.41 million were in the ABC1 demographic and 0.77 million in the C2DE demographic.[12] Its website had more than 218 million unique visitors per month in 2020.[13]

The Daily Mail has won several awards, including receiving the National Newspaper of the Year award from The Press Awards nine times since 1994 (as of 2020).[14] The Society of Editors selected it as the 'Daily Newspaper of the Year' for 2020.[15] The Daily Mail has been criticised for its unreliability, its printing of sensationalist and inaccurate scare stories about science and medical research,[16][17][18][19] and for instances of plagiarism and copyright infringement.[20][21][22][23] In February 2017, the English Wikipedia banned the use of the Daily Mail as a reliable source.[24][25][26]

  1. ^ Cite error: The named reference Gaber was invoked but never defined (see the help page).
  2. ^ Cite error: The named reference Stoegner was invoked but never defined (see the help page).
  3. ^ Cite error: The named reference Meyer was invoked but never defined (see the help page).
  4. ^ "Daily Mail". Audit Bureau of Circulations. 13 February 2024. Archived from the original on 23 September 2020. Retrieved 3 March 2024.
  5. ^ Sweney, Mark (19 June 2020). "Daily Mail eclipses the Sun to become UK's top-selling paper". The Guardian. Archived from the original on 19 June 2020. Retrieved 20 June 2020.
  6. ^ John Pilger Hidden Agendas Archived 30 April 2016 at the Wayback Machine, London: Vintage, 1998, p. 440
  7. ^ Peter Wilby "Paul Dacre of the Daily Mail: The man who hates liberal Britain" Archived 2 April 2016 at the Wayback Machine, New Statesman, 19 December 2013 (online version: 2 January 2014)
  8. ^ Lowe, Josh (22 June 2017). "Print vs. Online: Even Britain's Daily Mail Has Issues with Its Website". Newsweek. Archived from the original on 14 August 2018. Retrieved 13 August 2018.
  9. ^ Taylor, Henry (14 August 2014). "How old are you again? UK newspaper age demographics in 4 charts". The Media Briefing. Archived from the original on 27 December 2016. Retrieved 5 March 2017.
  10. ^ Hannah Fearn (28 March 2017). "The Daily Mail has a mainly female readership – so why do women enjoy those 'who won Legs-it' headlines?". The Independent. Archived from the original on 7 May 2019. Retrieved 12 November 2017.
  11. ^ Mayhew, Freddy (19 March 2020). "National newspaper ABCs: Daily Mail closes circulation gap on Sun to 5,500 copies". Press Gazette. Archived from the original on 25 August 2020. Retrieved 2 August 2020.
  12. ^ PAMCo. "Data Archive – Newsbrand Reach Tables". pamco.co.uk. Archived from the original on 7 April 2021. Retrieved 18 August 2020.
  13. ^ Alpert, Lukas I. (5 December 2019). "Daily Mail's Online Reinvention Relieves Pressure Amid Newspaper-Industry Woes". The Wall Street Journal. ISSN 0099-9660. Archived from the original on 29 January 2020. Retrieved 2 August 2020.
  14. ^ Brown, Mariella (3 April 2020). "Winners of the National Press Awards for 2019 revealed – Society of Editors". Archived from the original on 26 April 2020. Retrieved 20 June 2020.
  15. ^ "Journalists recognised at Society Of Editors' Press Awards". Yahoo News. 15 July 2021. Archived from the original on 17 October 2021. Retrieved 17 October 2021.
  16. ^ Jackson, Jasper (9 February 2017). "Wikipedia bans Daily Mail as 'unreliable' source". The Guardian. Archived from the original on 8 February 2017. Retrieved 11 February 2017.
  17. ^ Cite error: The named reference Mail Supremacy was invoked but never defined (see the help page).
  18. ^ Cite error: The named reference The Daily Mail cancer story that torpedoes itself in paragraph 19 was invoked but never defined (see the help page).
  19. ^ Cite error: The named reference Bad science was invoked but never defined (see the help page).
  20. ^ Fletcher, Martin (29 April 2016). "What it's like to fall victim to the Mail Online's aggregation machine". New Statesman. Archived from the original on 7 May 2019. Retrieved 2 July 2017.
  21. ^ Meade, Amanda (23 June 2017). "Daily Mail refuses to pay journalist for republishing parts of her work". The Guardian. Archived from the original on 20 October 2020. Retrieved 17 October 2020.
  22. ^ "Fury at the Mail". ABC Online. 5 November 2018. Archived from the original on 8 November 2020. Retrieved 17 October 2020.
  23. ^ Silvester, Benjamin (12 August 2020). "Exclusive! Scoop! First with the news! Journalism has a plagiarism problem". The Citizen. Centre for Advancing Journalism. Archived from the original on 18 October 2020. Retrieved 17 October 2020.
  24. ^ Anthony, Sebastian (10 February 2017). "Wikipedia bans Daily Mail for "poor fact checking, sensationalism, flat-out fabrication"". Ars Technica. Archived from the original on 26 August 2022. Retrieved 26 August 2022.
  25. ^ Cole, Samantha (3 October 2018). "Wikipedia Bans Right Wing Site Breitbart as a Source for Facts". Motherboard. Archived from the original on 28 January 2022. Retrieved 28 January 2022. In February 2017, Wikipedians made a similar call for Daily Mail citations – that the publication would no longer be cited in articles as fact, due to its "reputation for poor fact checking, sensationalism and flat-out fabrication."
  26. ^ Benjakob, Omer (9 January 2020). "Why Wikipedia is Much More Effective Than Facebook at Fighting Fake News". Haaretz. Archived from the original on 20 June 2020. Retrieved 26 April 2020.

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