General Motors Europe

General Motors Europe
Company typeSubsidiary
IndustryAutomotive
FoundedApril 4, 1986
Defunct2017 (2017)
FateSold to PSA Peugeot-Citroën in 2017 and renamed Stellantis in 2021
SuccessorGroupe PSA
HeadquartersZurich, Switzerland
Number of locations
14 manufacturing facilities in nine countries
Area served
Europe
Key people
Nick Reilly, Former CEO
ProductsAutomobiles
Commercial vehicles
Services
  • Vehicle financing
  • Vehicle insurance
Number of employees
54,500 (2009)
ParentGeneral Motors
Subsidiaries

General Motors Europe[1] (often abbreviated to GM Europe) was the European subsidiary of the American automaker General Motors ("GM"). The subsidiary was established by GM in 1986 and operated 14 production and assembly facilities in 9 countries, and employed around 54,500 people.[2] GM's core European brands were Vauxhall and Opel, which both sell much the same range of cars in different markets. GM also owned the Swedish brand Saab until early 2010 and sold Chevrolet models between 2005 and 2015. The U.S. brand Cadillac is imported into Europe in small quantities. In 2009, General Motors (GM) announced to move its European headquarters from Zürich, Switzerland to Rüsselsheim, Germany to strengthen its German subsidiary Opel.[3]

As of July 2022, General Motors's European operations are conducted by Cadillac Europe GmbH (distribution of Cadillac vehicles and Chevrolet sports cars),[4][5] General Motors IT Services (Ireland) Limited in the Republic of Ireland (provision of IT services) and GM Auto LLC (ООО Джи Эм Авто) (a separate subsidiary that distributes the Chevrolet Camaro, Tahoe, and Traverse models in Russia).[6]

  1. ^ "General Motors Europe AG in Glattbrugg".
  2. ^ "2005 at a Glance". GM Europe. Retrieved November 27, 2010.[permanent dead link]
  3. ^ "GM Europe to move its headquarters to Germany | DW | 14.11.2009".
  4. ^ Hummer y Cadillac podrían volver a Europa como marcas eléctricas. Motor1.com, June 27, 2022
  5. ^ GM to mobilize electric sales in Europe, June 20, 2022, on Electrive.com
  6. ^ GM to Change Business Model in Russia – GM Press Release, March 18, 2015

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