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High concept is a type of artistic work that can be easily pitched with a succinctly stated premise.[1] It can be contrasted with low concept, which is more concerned with character development and other subtleties that are not as easily summarized. The origin of the term is disputed.[2]
- ^ Pressfield, Steven (April 25, 2012). "Writing Wednesdays: High Concept". Steven Pressfield Online. Retrieved October 6, 2012.
- ^ Justin Wyatt, High Concept: Movies and Marketing in Hollywood (Austin: University of Texas Press, 1994) p. 8. ISBN 978-0-292-79091-9