Founded | New York, 2001 |
---|---|
Founder | Charlie Todd |
Type | Organization |
Focus | Comedic performance art group |
Area served | US and worldwide |
Method | Various missions and events organized locally and globally |
Website | improveverywhere.com |
Improv Everywhere (often abbreviated IE) is a comedic performance art group based in New York City, formed in 2001 by Charlie Todd. Its slogan is "We Cause Scenes".
The group carries out pranks, which they call "missions", in public places. The stated goal of these missions is to cause scenes of "chaos and joy." Some of the group's missions use hundreds or even thousands of performers and are similar to flash mobs, while other missions utilize only a handful of performers. Improv Everywhere has stated that they do not identify their work with the term flash mob, in part because the group was created two years prior to the flash mob trend, and the group has an apolitical nature.[1]
While Improv Everywhere was created years before YouTube, the group has grown in notoriety since joining the site in April 2006. To date, Improv Everywhere's videos have been viewed over 470 million times on YouTube.[2] They have over 1.9 million YouTube subscribers.[2] In 2007, the group shot a television pilot for NBC.[3] In May 2009, HarperCollins released a book about Improv Everywhere, Causing a Scene[4] The book, written by founder Charlie Todd and senior agent Alex Scordelis, is a behind-the-scenes look at some of the group's stunts. In 2013, a feature-length documentary about Improv Everywhere premiered at the South By Southwest Festival in Austin, Texas. The film, titled We Cause Scenes, was released digitally on iTunes, Netflix and other platforms in 2014.[5]
In 2019, Improv Everywhere produced the Disney+ live-action series Pixar In Real Life, which premiered on 12 November 2019, with eleven episodes released monthly.[6][7]