Back Kebab Turki Baba Rafi ID

Kebab Turki Baba Rafi

PT Baba Rafi Indonesia
Kebab Turki Baba Rafi
Company typeSubsidiary
IndustryKebab shop
Founded2003 (2003) (original)
2005 (2005) (franchise)
Founders
[1]
HeadquartersPondok Labu, Cilandak, South Jakarta, Indonesia
Number of locations
1,300+ (2022)
Area served
ProductsKebabs, hamburgers, sandwiches, roti canai, drinks, kripik, frozen foods
ParentBaba Rafi Enterprise
Websitewww.babarafi.com
A Kebab Turki Baba Rafi stand at the 2019 Gig on the Green at the Embassy of Australia, Jakarta

PT Baba Rafi Indonesia, d/b/a Kebab Turki Baba Rafi (abbreviated as KTBR) is the world's largest chain of kebab shops, which operates more than 1,300 outlets[2] in Indonesia, Malaysia, the Philippines, and Bangladesh. Headquartered in Indonesia, the business began in 2003 as a cart operated by young entrepreneurs, Nilam Sari and Hendy Setiono.[1] In 2005, the business applied the franchise system. It is owned by the founders through their company Baba Rafi Enterprise, which also owns Piramizza, Bebek Garang, and Voila! 360’ communication agency.[1]

An outlet is operated either by a franchisee or by the corporation itself.[3] It is also a pioneer of sharia investing franchise in Indonesia. A variety of outlet types are used, such as food carts, shops, booth, indoor, and non-stop 24-hour outlets.

Kebab Turki Baba Rafi primarily sells doner kebabs, hamburgers, sandwiches (such as shawarma and hot dogs), kripik, roti canai, and frozen foods.[4][5]

The Philippines outlets also serves drinks, such as matcha, lemonade, and tamarind.

  1. ^ a b c Foo, Vivian (25 April 2017). "World's biggest kebab chain Baba Rafi in talks to divest large stake - Reuters". Reuters. Archived from the original on 3 January 2019. Retrieved 2019-01-03.
  2. ^ "Kebab Turki Baba Rafi | The World's Biggest Kebab Chain". Babarafi.com (in Indonesian). Archived from the original on May 21, 2022. Retrieved May 10, 2022.
  3. ^ Rachmadi, B.N. (2007). Franchising - Membedah Tawaran Franch (in Indonesian). Gramedia Pustaka Utama. p. 84. ISBN 978-979-22-2762-8. Retrieved December 16, 2017.
  4. ^ "Kebab franchise plans to open 200 more outlets in next five years - SME - The Star Online". www.thestar.com.my. Archived from the original on 9 March 2017. Retrieved 16 December 2017.
  5. ^ "How digital fuelled Baba Rafi's globalisation". 7 January 2016. Archived from the original on 22 September 2020. Retrieved 16 December 2017.

Developed by StudentB