The website is updated on a daily basis with new articles. It also provides a selection of other content including guides, tutorials, videos, and a podcast. MacRumors is a prominent website within the Apple community, featuring a popular forum with over one million members.[1][2] It has been credited with helping to build a positive community around Apple.[1][2]
The site was founded in February 2000 by Arnold Kim and remains a privately owned publication.[2][3][4] Kim has been profiled in publications including The New York Times and hailed as "Apple Rumor King" owing to his work on MacRumors.[2][5]
The company's headquarters are located in Glen Allen, Virginia, but the editorial staff work remotely from around the world.[3] Eric Slivka is the site's Editor-in-Chief.[6] As of 2023,[update]MacRumors has 11 full-time employees.[7]
MacRumors has been credited as a pioneering blog.[4] It is one of the world's most popular technology websites,[5] most valuable blogs,[8] and highest-traffic Apple-centric blogs.[2]MacRumors is said to know "more about Apple than Apple management does".[8]
MacRumors and its editors are frequently ranked among the top technology news publications and authors on technology news aggregator Techmeme,[9] and its work is often cited by mainstream news outlets like CNBC, Bloomberg, and others.[3] The website’s editors have distinct styles.[10]