Other names | Windows Store |
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Developer(s) | Microsoft (Windows) Microsoft Gaming (Xbox) |
Initial release | October 26, 2012 |
Stable release | 22410.1401.2.0
/ 11 November 2024 |
Written in | C# and XAML (UWP variant)[1] |
Operating system | Windows: Xbox: |
Platform | IA-32, x86-64, ARM, ARM64 |
Predecessor | Windows Marketplace, Windows Phone Store, Xbox Video, Xbox Music, Xbox Store |
Service name | Windows Store Service (WSService) |
Type |
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License | Proprietary |
Website | apps |
Part of a series of articles on |
Windows 10 |
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Siblings |
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Part of a series of articles on |
Windows 11 |
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The Microsoft Store (formerly known as the Windows Store) is a digital distribution platform operated by Microsoft. It was created as an app store for Windows 8 as the primary means of distributing Universal Windows Platform apps. With Windows 10 1803, Microsoft merged its other distribution platforms (Windows Marketplace, Windows Phone Store, Xbox Music, Xbox Video, Xbox Store, and a web storefront also known as "Microsoft Store") into Microsoft Store, making it a unified distribution point for apps, console games, and digital videos. Digital music was included until the end of 2017, and E-books were included until 2019.[2]
As with other similar platforms, such as the Google Play and Mac App Store, Microsoft Store is curated, and apps must be certified for compatibility and content. In addition to the user-facing Microsoft Store client, the store has a developer portal with which developers can interact. Microsoft takes 5–15% of the sale price for apps and 30% on Xbox games. Prior to January 1, 2015, this cut was reduced to 20% after the developer's profits reached $25,000. In 2021, 669,000 apps were available in the store. Categories containing the largest number of apps are "Books and Reference", "Education", "Entertainment", and "Games". The majority of the app developers have one app.