The music of Mali is, like that of most West African nations, ethnically diverse, but one influence predominates: that of the ancient Mali Empire of the Mandinka (from c. 1230 to c. 1600). Mande people (Bambara, Mandinka, Soninke) make up around 50% of Mali's population; other ethnic groups include the Fula (17%), Gur-speakers 12%, Songhai people (6%), Tuareg and Moors (10%).
Salif Keita, a noble-born Malian who became a singer, brought Mande-based Afro-pop to the world, adopting traditional garb and styles. The kora players Sidiki Diabaté and Toumani Diabaté have also achieved some international prominence, as have the late Songhai/Fula guitarist Ali Farka Touré and his successors Afel Bocoum and Vieux Farka Touré, the Tuareg band Tinariwen, the duo Amadou et Mariam and Oumou Sangare. Mory Kanté saw major mainstream success with techno-influenced Mande music.
While internationally Malian popular music has been known more for its male artists, there are some exceptions: Fatoumata Diawara, prominent Malian singer and guitarist, has even been nominated to two Grammy Awards. Domestically, since at least the 1980s, female singers such as Kandia Kouyaté are ubiquitous on radio and television, in markets and on street-corner stalls. Fans follow them for the moralizing nature of their lyrics, the perception that they embody tradition and their role as fashion trend-setters.