Nickelodeon

Nickelodeon
Logo used since March 2023[a]
CountryUnited States
Broadcast areaNationwide
HeadquartersOne Astor Plaza
New York City, New York, U.S.
Programming
Language(s)
  • English
  • Spanish (via SAP audio track)
Picture format1080i HDTV (downscaled to letterboxed 480i for the SDTV feed)
Ownership
OwnerParamount Media Networks
ParentNickelodeon Group
Sister channels
History
FoundedDecember 1, 1977 (1977-12-01)
LaunchedApril 1, 1979 (1979-04-01)
FounderVivian Horner
Former namesC-3 (1977–1979)
Links
Websitenick.com
Availability
(channel space shared with nighttime programming block Nick at Nite)
Streaming media
Affiliated Streaming ServiceParamount+
Internet Protocol televisionPhilo, FuboTV, YouTube TV, Hulu + Live TV

Nickelodeon (occasionally shortened to Nick) is an American pay television channel owned by Paramount Global through Paramount Media Networks' subdivision, Nickelodeon Group. Launched on April 1, 1979, as the first cable channel for children, the channel is primarily aimed at children and adolescents aged 2 to 17,[1] along with a broader family audience through its program blocks.

The channel began life as a test broadcast on December 1, 1977,[2] as part of QUBE,[3] an early cable television system broadcast locally in Columbus, Ohio.[4] The channel, now named Nickelodeon, launched to a new nationwide audience on April 1, 1979,[5] with Pinwheel as its inaugural program.[4] The network was initially commercial-free and remained without advertising until 1984. Nickelodeon gained a new facelift regarding programming and image that fall, and its ensuing success led to it and its sister networks MTV and VH1 being sold to Viacom in 1985.[6][7]

Nickelodeon has expanded its franchise through several sister channels and programming blocks. Nick Jr. launched as preschool morning block on January 4, 1988, and was eventually spun-off into a separate channel in 2009. Nicktoons, based on the flagship brand for original animated series, launched as a standalone channel in 2002. Noggin, an interactive educational brand created in partnership with Sesame Workshop, existed as a channel from 1999 to 2009 and as a mobile streaming service from 2015 to 2024. Two blocks aimed at teenage audiences, Nickelodeon's TEENick and Noggin's The N, were merged to form the TeenNick channel in 2009.

As of December 2023, Nickelodeon is available to approximately 70 million pay television households in the United States, down from its peak of 101 million households in 2011.[8]


Cite error: There are <ref group=lower-alpha> tags or {{efn}} templates on this page, but the references will not show without a {{reflist|group=lower-alpha}} template or {{notelist}} template (see the help page).

  1. ^ Hemsworth, Aaron (January 3, 2018). "Viacom's Nickelodeon Remains Driving Force for Media Segment". Yahoo! Finance. Archived from the original on January 8, 2018. Retrieved January 8, 2018.
  2. ^ Julie Young (May 28, 2013). The Famous Faces of Indy's WTTV-4. Arcadia Publishing Incorporated. p. 105. ISBN 978-1-62584-506-1.
  3. ^ Hendershot 2004, pp. 15–16.
  4. ^ a b "QUBE Interactive Television History: It Came From Columbus". Tedium: The Dull Side of the Internet. June 28, 2018. Retrieved September 30, 2020.
  5. ^ Jay Bobbin. "Nickelodeon 20th Birthday from Green Slime to Prime Time, The Kids Network Celebrates with Lots of Special Events", The Buffalo News, June 20, 1999.
  6. ^ Dudek, Duane (September 2, 1983). "Cable's Nickelodeon is all for the children". Milwaukee Sentinel. Retrieved December 27, 2018.[permanent dead link]
  7. ^ Hendershot 2004, p. 21–22.
  8. ^ "U.S. cable network households (universe), 1990 – 2023". wrestlenomics.com. May 14, 2024. Retrieved July 28, 2019.

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