In behavioral economics, rational addiction is the hypothesis that addictions can be usefully modeled as specific kinds of rational, forward-looking, optimal consumption plans. The canonical theory comes from work done by Kevin M. Murphy and Gary Becker.[1]
- ^ Becker, Gary S., and Kevin M. Murphy (1988) "A Theory of Rational Addiction." Journal of Political Economy 96 (4): 675–700. https://doi.org/10.1086/261558.