Richard Nixon 1960 presidential campaign

Richard Nixon for President 1960
Campaign	1960 Republican primaries 1960 U.S. presidential election
Candidate	Richard Nixon 36th Vice President of the United States (1953–1961) Henry Cabot Lodge Jr. U.S. Ambassador to the United Nations (1953–1960)
Affiliation	Republican Party
Status	Announced: January 9, 1960 Official nominee: July 28, 1960 Lost election: November 8, 1960
Slogan	Experience Counts Peace, Experience, Prosperity Nixon-Lodge: They Understand What Peace Demands America Needs Nixon-Lodge: Side by Side Our Strongest Team
Theme song	Click with Dick Buckle Down with Nixon[1]

The 1960 presidential campaign of Richard Nixon, the 36th vice president of the United States, under President Dwight D. Eisenhower, began when he announced he was running for the Republican Party's nomination in the 1960 U.S. presidential election on January 9, 1960. He won the Republican primaries with little opposition and chose as his running mate Henry Cabot Lodge Jr., the United States Ambassador to the United Nations. They faced Democrats John F. Kennedy and running mate Lyndon B. Johnson in the general election. The main issues of the election were the civil rights movement, the Cold War, and Kennedy's Catholic faith. Both candidates were against communism, and were in favor of civil rights enough to win Black voters but not enough to lose white southerners.

Kennedy won the general election by a slim margin, and Nixon was urged to contest the election results due to irregularities in Illinois and Texas; he declined to do so. Despite having 15 unpledged and faithless electors vote for Harry Byrd in the Electoral College, Kennedy was certified as President. Had Nixon been elected, he would have been the first incumbent vice president since Martin Van Buren to be elected. In 1968, Nixon would go on to ran for president again in a successful campaign and ultimately elected as the 37th president of the United States, serving from 1969 until his resignation in 1974.