I fautori della negazione usano comunemente tattiche retoriche per far apparire una controversia scientifica dove in realtà non sussiste.[6][7][8] Molti tra i negazionisti climatici si dichiarano "scettici sul riscaldamento globale",[9][10] il che è una descrizione impropria.[11][12][13]
La negazione del riscaldamento globale comprende dubbi sulla misura in cui il cambiamento climatico sia causato dagli esseri umani, i suoi effetti su natura e società, e il potenziale di adattamento al riscaldamento globale nelle azioni umane.[10][14][15] In misura minore, la negazione che il riscaldamento globale sia di origine antropica è implicita quando le persone accettano il metodo scientifico ma non trovano che le conclusioni a cui giunge gran parte degli studiosi sia compatibile con le proprie conoscenze ed esperienze sull'argomento (dissonanza cognitiva).[16] Alcuni studi di scienze sociali hanno analizzato queste posizioni come forme di negazionismo,[17][18]pseudoscienza,[19] o propaganda.[20]
La cospirazione per inficiare la fiducia del pubblico nella scienza climatica è organizzata da interessi industriali, politici e e ideologici.[21][22] La negazione del riscaldamento globale è stata associata alla lobby dell'energia, ai fratelli Koch (Charles Koch e David Koch), a sostenitori dell'industria, think tank conservatori e organi di informazione alternativi di destra, spesso statunitensi.[20][23][24][25] Più del 90% dei saggi scettici sul cambiamento climatico provengono da think-tank di destra.[26] La negazione del riscaldamento globale sta vanificando i tentativi di mitigazione climatica, ed esercita una potente influenza sulle politiche del cambiamento climatico e sull'artificiosa controversia sul riscaldamento globale.[27][28]
Negli anni 1970 le compagnie petrolifere pubblicarono una finta ricerca scientifica che concordava largamente con la concezione della comunità scientifica sul riscaldamento globale. Da allora, per decenni, le compagnie petrolifere hanno organizzato un'ampia e sistematica campagna di negazione del cambiamento climatico per seminare pubblica disinformazione, una strategia che mostra affinità con l'elaborata negazione dei rischi da tabagismo animata dall'industria del tabacco.[29] Alcune campagne furono addirittura svolte dagli stessi soggetti che in precedenza avevano diffuso la campagna negazionista dell'industria del tabacco.[30][31][32]
«there is a significant gap between public perception and reality, with 57% of the US public either disagreeing or unaware that scientists overwhelmingly agree that the earth is warming due to human activity (Pew 2012). Contributing to this "consensus gap" are campaigns designed to confuse the public about the level of agreement among climate scientists. ... The narrative presented by some dissenters is that the scientific consensus is "on the point of collapse" while "the number of scientific 'heretics' is growing with each passing year" A systematic, comprehensive review of the literature provides quantitative evidence countering this assertion. The number of papers rejecting AGW is a minuscule proportion of the published research, with the percentage slightly decreasing over time. Among papers expressing a position on AGW, an overwhelming percentage (97.2% based on self-ratings, 97.1% based on abstract ratings) endorses the scientific consensus on AGW.»
^(EN) Mark Hoofnagle e Chris Hoofnagle, denialism blog : About, su ScienceBlogs, 8 settembre 2007. URL consultato il 7 febbraio 2022 (archiviato dall'url originale l'8 settembre 2007).
«Denialism is the employment of rhetorical tactics to give the appearance of argument or legitimate debate, when in actuality there is none. These false arguments are used when one has few or no facts to support one's viewpoint against a scientific consensus or against overwhelming evidence to the contrary. They are effective in distracting from actual useful debate using emotionally appealing, but ultimately empty and illogical assertions. .... 5 general tactics are used by denialists to sow confusion. They are conspiracy, selectivity (cherry-picking), fake experts, impossible expectations (also known as moving goalposts), and general fallacies of logic.»
^Washington, 2013, p. 2: "Many climate change deniers call themselves climate 'skeptics' ... However, refusing to accept the overwhelming 'preponderance of evidence' is not skepticism, it is denial and should be called by its true name ... The use of the term 'climate skeptic' is a distortion of reality ... Skepticism is healthy in both science and society; denial is not."
«Using the language of denialism brings a moralistic tone into the climate change debate that we would do well to avoid. Further, labeling views as denialist has the potential to inappropriately link such views with Holocaust denial ... However, skepticism forms an integral part of the scientific method and thus the term is frequently misapplied in such phrases as "climate change skeptic".»
^(EN) National Center for Science Education, Climate change is good science, su ncse.com, National Center for Science Education, 4 giugno 2010. URL consultato il 21 giugno 2015 (archiviato il 24 aprile 2016). "The first pillar of climate change denial—that climate change is bad science—attacks various aspects of the scientific consensus about climate change ... there are climate change deniers:
who deny that significant climate change is occurring
who ... deny that human activity is significantly responsible
who ... deny the scientific evidence about its significant effects on the world and our society ...
who ... deny that humans can take significant actions to reduce or mitigate its impact.
Of these varieties of climate change denial, the most visible are the first and the second."
^Powell, 2012, pp. 170–173: "Anatomy of Denial—Global warming deniers ... . throw up a succession of claims, and fall back from one line of defense to the next as scientists refute each one in turn. Then they start over: 'The earth is not warming.' 'All right, it is warming but the Sun is the cause.' 'Well then, humans are the cause, but it doesn't matter, because it warming will do no harm. More carbon dioxide will actually be beneficial. More crops will grow.' 'Admittedly, global warming could turn out to be harmful, but we can do nothing about it.' 'Sure, we could do something about global warming, but the cost would be too great. We have more pressing problems here and now, like AIDS and poverty.' 'We might be able to afford to do something to address global warming some-day, but we need to wait for sound science, new technologies, and geoengineering.' 'The earth is not warming. Global warming ended in 1998; it was never a crisis.'
^National Center for Science Education, 2016: "Climate change denial is most conspicuous when it is explicit, as it is in controversies over climate education. The idea of implicit (or "implicatory") denial, however, is increasingly discussed among those who study the controversies over climate change. Implicit denial occurs when people who accept the scientific community's consensus on the answers to the central questions of climate change on the intellectual level fail to come to terms with it or to translate their acceptance into action. Such people are in denial, so to speak, about climate change."
^Dunlap, 2013, pp. 691–698: "There is debate over which term is most appropriate ... Those involved in challenging climate science label themselves 'skeptics' ... Yet skepticism is ... a common characteristic of scientists, making it inappropriate to allow those who deny AGW to don the mantle of skeptics ... It seems best to think of skepticism-denial as a continuum, with some individuals (and interest groups) holding a skeptical view of AGW ... and others in complete denial"
^abJacques Dunlap Freeman, 2008, p. 351: "Conservative think tanks ... and their backers launched a full-scale counter-movement ... We suggest that this counter-movement has been central to the reversal of US support for environmental protection, both domestically and internationally. Its major tactic has been disputing the seriousness of environmental problems and undermining environmental science by promoting what we term 'environmental scepticism.'"
^Dunlap, 2013, pp. 691–698: "From the outset, there has been an organized 'disinformation' campaign ... to 'manufacture uncertainty' over AGW ... especially by attacking climate science and scientists ... waged by a loose coalition of industrial (especially fossil fuels) interests and conservative foundations and think tanks ... often assisted by a small number of contrarian scientists. ... greatly aided by conservative media and politicians . and more recently by a bevy of skeptical bloggers. This 'denial machine' has played a crucial role in generating skepticism toward AGW among laypeople and policymakers".
^Begley, 2007: "ICE and the Global Climate Coalition lobbied hard against a global treaty to curb greenhouse gases, and were joined by a central cog in the denial machine: the George C. Marshall Institute, a conservative think tank. ... the denial machine—think tanks linking up with like-minded, contrarian researchers"
^Dunlap, 2013: "The campaign has been waged by a loose coalition of industrial (especially fossil fuels) interests and conservative foundations and think tanks ... These actors are greatly aided by conservative media and politicians, and more recently by a bevy of skeptical bloggers."
^(EN) James Hoggan e Richard Littlemore, Climate Cover-Up: The Crusade to Deny Global Warming, Vancouver, Greystone Books, 2009, pp. 31, 73, ISBN978-1-55365-485-8. URL consultato il 19 marzo 2010. Si descrivono le strategie di sostegno fondate sull'industria nel contesto della negazione del cambiamento climatico e il coinvolgimento dei think tank liberisti nella negazione del riscaldamento globale.
^Dunlap, 2013: "Even though climate science has now firmly established that global warming is occurring, that human activities contribute to this warming ... a significant portion of the American public remains ambivalent or unconcerned, and many policymakers (especially in the United States) deny the necessity of taking steps to reduce carbon emissions ... From the outset, there has been an organized 'disinformation' campaign ... to generate skepticism and denial concerning AGW."
^Painter Ashe, 2012: "Despite a high degree of consensus amongst publishing climate researchers that global warming is occurring and that it is anthropogenic, this discourse, promoted largely by non-scientists, has had a significant impact on public perceptions of the issue, fostering the impression that elite opinion is divided as to the nature and extent of the threat."